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Don’t know if you saw this in Tony Whittaker’s Web Evangelism Bulletin, but I think this is a very good way to build interest in your site and build credibility of providing cutting-edge information on current issues. This would be a good way for content-rich sites to promote their content by connecting it to a survey of what people think are important, and releasing it over time to build readership. What “expert group” would your website users respect? Survey the experts and organize your content around current issues that are important to experts your users would respect. Or survey your users and do the same process using your users’ opinions of what is important.

The news item is reproduced below, and is available online.

Top 10 Issues Facing Today’s Church
We conducted a widespread online study in November/December to garner input from ministry leaders regarding the top issues they regularly encounter. We received 3,750 issues from 1,300+ ministry leaders ranging from England and Australia to all across North America. A weekly focus on each issue begins with Issue #10 on Monday, 7 February. Click here.

After the weekly countdown of all the issues, you will be able to sign up for a PDF report which summarizes them all.

You don’t subscribe to Tony’s excellent publication? You should subscribe today!

“Where are you on your spiritual journey? Are you moving toward God? Away from God? Staying about the same?”

Last week I in California for some meetings. Returning to Orlando last Friday night, my God-assigned seat was next to Amy (names have been changed). She was friendly and open to conversation.

As I asked Amy questions, she began describing her spiritual quest to know God. To her, God was some kind of new age being “who is out there somewhere.” Then she said, “God is OK, but I’m not very sure about the Jesus thing.”

Jesus is divisive. I remember hearing our director in the Middle East speaking about the U.S. interest in exploring similarities between Islam and Christianity following 9-11. He said that similarity discussions seemed to go along quite OK until the topic of Jesus Christ came up.

Jesus is divisive. He himself said, “Do not suppose that I have come to bring peace to the earth. I did not come to bring peace, but a sword.” (Matthew 10:34).

Paul said, “When I came to you, brothers, I did not come with eloquence or superior wisdom as I proclaimed to you the testimony about God. For I resolved to know nothing while I was with you except Jesus Christ and him crucified.” (1 Cor. 2:1-2)

It turns out that Amy’s daughter is a college student at a nearby college. She is on the rowing team. I have a Campus Crusade friend who volunteers as the sailing coach at the college. Amy phoned her daughter Tammy (before we took off!) and she knows Coach Stephens also. God had established a point of contact between Amy and me.

It turns out that Tammy had a terrible car accident a year or two ago and had come to Christ as a result of that traumatic experience. Amy (the mom) had watched Tammy’s life take on purpose and meaning. While Amy was intrigued by the changes in Tammy’s life, she still wasn’t “very sure about the Jesus thing”.

We talked a while. I gave her a copy of the Four Spiritual Laws. She was interested in a church, but she also is somewhat of a free spirit. She told me where she lived and I recommended a very contemporary church called H2O Church.

Amy did not make a commitment to Christ. But she did take my business card and promise to email me after she reads the Four Laws booklet and visits H2O. I hope she does.

Asking questions is a great way to discover where a person is spiritually. If a person is open to talking about spiritual things, we can have an opportunity to talk about Jesus. To help me in my evangelism, I’ve found great ideas from Campus Crusade’s Cojourners project.

Every day we can look for opportunities to ask people “Where are you on your spiritual journey?”

Are you helping people learn more about “the Jesus thing” as they journey toward God?

I read an interesting article about the power of communities, as demonstrated in the recent election. The important part is quoted is below. My highlights are in red.

These numbers from Meetup.com ought to be Exhibit A in countering those who still pooh-pooh the Internet’s ability to bring about meaningful social change in a rapid manner:

About 750,000 individuals registered for various political Meetup Groups, with some 450,000 attending at least one of 25,000 meetings held nationwide.

Kerry supporters alone numbered almost 132,000 strong in 653 cities worldwide, and they conducted 8,700 events between them.

President Bush’s supporters numbered fewer than 5% of the Kerry total and Bush events fewer than 10% . . . but these folks held much cheerier post-election bashes.

Myles Weissleder, Meetup’s vice president of communications, sums it up thusly: “Twenty-five thousand meetings where no meetings existed before. Community connections where there were once none. Meetup Groups helped spur millions of dollars raised, tens of thousands of signatures signed, record voter turnouts and best of all – a newly empowered electorate.”

Some will carp that all those newly minted activists holding all those living-room meetings didn’t do Kerry any good where it counted. They are shortsighted.

This is how political campaigns are going to be run from now on.

I read an interesting article on leadership from someone I have learned from before. Until I read this article, however, I didn’t know that Peter Drucker had been a longtime counsellor to Rick Warren, pastor of Saddleback Community Church, and author of The Purpose Driven Church and The Purpose Driven Life.

On his 95th birthday, Drucker granted a rare interview with Forbes at Rick Warren’s request.

Some thoughts from the interview:

Leaders ask “What needs to be done”? These needs should then be correlated with “Of those things that would make a difference, which are right for me?”

I’ve seen a great many people who are exceedingly good at execution, but exceedingly poor at picking the important things. They are magnificent at getting the unimportant things done.

Leaders … know what they are trying to do. They are purpose driven–yes, mission driven. They know how to establish a mission.

[Leaders] know how to say no. … the effective ones learn how to say no and stick with it.

I always advise my friend Rick Warren, “Don’t tell me what you’re doing, Rick. Tell me what you stopped doing.”

When you’re alone, in your secret office, ask the question, “What needs to be done?” Develop your priorities and don’t have more than two.

Effective leaders match the objective needs of their company with the subjective competencies.

Build on your strengths and find strong people to do the other necessary tasks.

You know, I was the first one to talk about leadership 50 years ago, but there is too much talk, too much emphasis on [charismatic leadership] today and not enough on effectiveness.

I required myself to identify something I will do based on this article. Here’s mine:

Map what needs to be done against what am I good at doing. I’ll write down two priorities and measure my effectiveness in executing these ruthlessly.

Read the article. What leadership principles will you write down?

I don’t know about you, but I’m not particularly excited about the plans
to offer wireless telephone service on airplanes. Now, wi-fi internet
access is a good thing! I’m not sure I’ll be able to afford it, but it
would be a big productivity boost for travelers.

But I really don’t want to sit beside someone carrying on their
conversation over the roar of jet engines. Do you?

It would probably sound like one long Verizon commercial, “Can you hear
me now? Hello! Can you hear me now?”

There’s a website to help us out. Visit http://www.coudal.com/Shhh.pdf
and download cards you can give to your airplane seatmate, or the guy at
the next table in the restaurant, or the lady behind you at the ball
game.